By Ron Matus and Dava Cherry
Florida’s choice-driven education system is the most dynamic and diverse in America, but it’s facing new tests. This year, 41,000 Florida students were awarded school choice scholarships but never used them.
We wanted to know why, so we surveyed their parents.
The 2,739 who responded had a lot to tell us. Not only about supply-side challenges, but about the extent to which families are migrating between different types of schools, and their expectations for finding just the right ones.
As education choice takes root across America, we thought other states could learn from these parents, which is why we boiled their responses down into a new report, “Going With Plan B.”
We saw three main takeaways:
- Thousands of families wanted to use their scholarships but couldn’t.
A third of the respondents (34.7%) said there were no available seats at the school they wanted. This, even though the number of Florida private schools has grown 31% over the past 10 years. Meanwhile, a fifth of the respondents (19.7%) said the scholarship amount wasn’t enough to cover tuition and fees.
- Many families still found options they considered better than their prior schools.
Even without scholarships, a third of the respondents (36.5%) switched school types (like going from a traditional public school to a charter school). And between their child’s prior school and the school they ended up in, more experienced a positive rather negative shift in satisfaction (20.4% to 10.5%). We didn’t see that coming.
- Most of those families, however, still want a private school.
Two thirds of the respondents said they’d apply for the scholarships again, including 63% of those who switched school types, and 55.5% of those who were satisfied after doing so.
Things got better, it seems, but not better enough.
Perhaps as choice has grown, so too have parents’ expectations.
See the full report here.
Dava Cherry is the former director of enterprise data and research at Step Up For Students, and a former public school teacher.

